SC Stokes is an author of bewitching fantasy novels which explore brooding themes of witchcraft, mystery and dark romance.
The author hosted a competition to design their new logo in mid 2020 and while our design didn't make the final cut, we think it turned out great! Unfortunately the client was looking for a flat, grungy design as oppose to our glossy, textured approach.
We created the foundation for our logo in MAXON Cinema 4D which allowed us to use real-world lighting, HDRI maps, shading, reflections and textures to generate a tactile design. Then combining photographic elements into a fiery 'O' shape and adding reflections of flames into the facets of our metallic type, the logo conveys fantasy and magic befitting of the conceptual book cover mock-up we presented it on.