Based in Beirut, Lebanon, the Ismail family has been hand-making furniture and home decor since 1995. In need of a brand refresh, we provided the winning design in a competition to create the new identity for Ismail Furniture.

Ismail Furniture

Our proposal won over the client by combining the universally-recognised icon for textiles alongside the brand's initials, IF. This delivered a clean, bold identity that the family will now use across all printed and digital communication, including product packaging and shipping material.

'ink' and its associated aliases are trading names of Designed by Ink, registered partnership of Matthew Jones and Nicole Rawson.

ink, 3M BIC

Firth Street

Huddersfield

HD1 3BD, UK