The logo brief for ideaworx was to combine the concept of idea generation with a representation of problem solving and teamwork, in a clean and contemporary brand identity.


Our proposed solution married a light bulb motif representitive of ideas and deep thinking, with a gear / cog icon which is typically synonymous with teamwork and troubleshooting. The concept was accented by a vivid magenta colour-scheme and clean, sans-serif typography to present an entirely modern, minimal yet vibrant and exciting identity.

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    HD1 3BD, UK

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    'ink' and its associated aliases are trading names of Designed by Ink, UK registered partnership of Matthew Jones and Nicole Rawson.